The request was made for an iconic project that would boost Ms. Garoufi’s profile. Creatnity decided to begin the project after taking into account the client’s intended brand image, a thorough explanation of the service, and business goals.

The core values and traits of the brand were taken into account as the initial stage in the design process. The main objective was to match Creatnity’s vision with the client’s vision. A disposition map created with the client’s assistance emphasized the brand’s key attributes.

The logo’s colors are pastel, and the entire graphic design is bland and uninteresting. The company’s tagline, “Treat Yourself (forever) Like a Royal,” is represented by the company’s insignia, which is half of an infinity symbol that ends in a crown. This was done very carefully to ensure that it was design neutral. The syntax is excellent. With a capital, flat typeface that was especially created, it approaches and embraces the logo. A flawless overall impression is produced by lines, symbols, and characters having the same thickness.